Overview

Research keywords:
food marketing, food consumer behavior, experimental auction, branding

Publications

Temesi Á., Harci T., Unger-Plasek B., Lakner Z., Nagy L.B., Vecchio R.
Jewish and not Jewish consumers’ preferences for a typical kosher product – an artefactual field experiment
(2025) Journal of Behavioral and Experimental Economics, 119, art. no. 102456
DOI: 10.1016/j.socec.2025.102456

Temesi Á., Bacsó Á., Grunert K.G., Lakner Z.
Perceived correspondence of health effects as a new determinant influencing purchase intention for functional food
(2019) Nutrients, 11 (4), art. no. 740
DOI: 10.3390/nu11040740

Nagy L.B., Vecchio R., Caso G., Eren B.A., Unger-Plasek B., Lakner Z., Pfeiffer L., Tompa O., Bogóné Tóth Z., Bognár B., Fehér O., Temesi Á.
Eliciting vulnerable consumers’ preferences for redundant vs. organic and functional claims: Experimental auction studies among young and older adults
(2024) Journal of Agriculture and Food Research, 15, art. no. 100925
DOI: 10.1016/j.jafr.2023.100925

Temesi Á., Lakner Z., Unger-Plasek B.
How do factors of brand-related behavior (brand loyalty, brand relevance in category, brand schematicity) impact consumers’ alcoholic drink purchases?
(2023) International Journal of Wine Business Research, 35 (4), pp. 521 - 537
DOI: 10.1108/IJWBR-10-2022-0038

Plasek B., Lakner Z., Kasza G., Temesi Á.
Consumer evaluation of the role of functional food products in disease prevention and the characteristics of target groups
(2020) Nutrients, 12 (1), art. no. 69
DOI: 10.3390/nu12010069

Nagy L.B., Nayga R.M., Jr., Temesi Á.
Nudging consumers about the issue of microplastics: an experimental auction study on valuation for sustainable food packaging
(2024) Scientific Reports, 14 (1), art. no. 18993
DOI: 10.1038/s41598-024-69962-8

Plasek B., Lakner Z., Temesi Á.
Factors that influence the perceived healthiness of food—Review
(2020) Nutrients, 12 (6), art. no. 1881, pp. 1 - 20
DOI: 10.3390/nu12061881

Hilmi Y.S., Nugroho A.D., Hasan M.A., Lakner Z., Unger-Plasek B., Temesi Á.
Regional analysis in consumer preferences for sustainable palm oil foods: A systematic review
(2025) Trends in Food Science and Technology, 162, art. no. 105102
DOI: 10.1016/j.tifs.2025.105102


Projects

OTKA - Agricultural climate change adaptation and circular economy (participant, ongoing) 

OTKA - Developing system elements for linear-circular business transformations using Big Data (participant, finished)

Bolyai János Research Grant (grant receiver, finished)

Prof. Dr. Ágoston Temesi
Institute of Agricultural and Food Economics
Campus address: H-1118 Budapest, Villányi rd. 29-43.
temesi.agoston@uni-mate.hu
temesi.agoston@uni-mate.hu

MTMT: 10028055
Scopus: 57207945486